Program Partners

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We are tremendously grateful for the input and collaboration of numerous partner organizations and agencies who have assisted with development of the Street Smarts program.

 Partner organizations include:

AAA: In addition to providing emergency roadside assistance and insurance services, AAA is committed to road safety and offers free child car seat inspections and a variety of safety tips and resources. 

AT&T: AT&T's "It Can Wait" campaign seeks to raise awareness of the dangers of distracted driving. 

Bike Santa Cruz County: Bike Santa Cruz is the local bicycle advocacy organization, promoting bicycling through advocacy, education and community building. Their programs include Santa Cruz Open Streets events, Middle School Bike Club and the Earn-A-Bike program. 

California Highway Patrol (CHP): In addition to statewide enforcement, the CHP provides a variety of traffic safety programs focusing on child safety seats, impaired driving, motorcyclist safety, and more. 

Community Traffic Safety Coalition (CTSC): Led by staff from the Santa Cruz County Health Services Agency, CTSC brings together local public works departments, law enforcement, nonprofits and citizens to improve transportation safety.

Ecology ActionEcology Action runs a variety of bike and pedestrian safety education programs in local K-12 schools, as well as incentive programs to encourage walking and biking to school. Ecology Action also hosts biannual Bike to Work/School Day events throughout the county. 

Mission Pedestrian: Mission Pedestrian is a pedestrian advocacy organization which works to make walking in Santa Cruz safe and enjoyable. 

Mothers Against Drunk Driving (MADD): The mission of MADD is to end drunk driving, help fight drugged driving, support the victims of these violent crimes, and prevent underage drinking. 

Project Bike TechThis local initiative trains high school students as bike mechanics to prepare them for careers in the bike industry.

Santa Cruz County Friday Night Live/Club Live: Club Live, a project of Santa Cruz County Health Services, has partnered with Street Smarts to provide traffic safety presentations in local elementary schools focused on preventing distracted walking and distracted driving and passenger safety.

Santa Cruz County Regional Transportation Commission (RTC): In addition to regional transportation funding and planning, the RTC manages a variety of transportation programs, including the Cruz511 traveler information website and production of the regional bike map. 

Santa Cruz Neighbors: Santa Cruz Neighbors brings together neighborhood groups working for safer neighborhoods and a community-oriented government. 

Santa Cruz Parks & Recreation: Parks & Recreation provides a variety of community services, facilities and programs, and is contributing space on street banners to the Street Smarts campaign. 

Santa Cruz Police DepartmentThe Police Department is an active partner in the Street Smarts campaign. As well as providing vital enforcement services, they will be presenting a series of neighborhood community meetings focused on local traffic safety issues. 

Santa Cruz Warriors: The Warriors are generously supporting Street Smarts through the use of their mascot Mav'Riks in advertsing and donation of their stadium for the kickoff event. 

Teen Impact Drivers: Impact Teen Drivers is the nation's leading voice on texting and driving, teen distracted adn reckless driving education.

University of California Santa Cruz (UCSC)UCSC is rolling out the Street Smarts campaign on campus, with messaging in campus shuttles, web presence and media campaign.